Consumers are increasingly viewing skin health like they do their diet according to new research1, so what does that mean for those of us with sensitive skin?
Spikes in people looking for the must-have skincare ‘ingredients’ are a clear indication that people are looking to ‘feed their skin the right things’ versus being swayed by fancy advertising or highly filtered Instagram images in their quest for great looking skin. It’s being termed “skintellectualism”.
But what about people with sensitive skin, who still want the best ingredients but don’t want to risk a reaction of red, agitated skin?
Camille Knowles – behind skincare brand The Beauty of Eczema™ – knows first-hand how difficult it can be for sensitive skin sufferers to find skincare products that are gentle, yet highly effective, especially when it comes to trying out the very latest skincare formulations.
“Ingredient-led skincare is taking the beauty industry by storm,” says Camille Knowles, wellness entrepreneur and the founder of The Beauty of Eczema™.
“But if your skin is on the sensitive side and prone to irritation it is important to look past the buzz words and branding and really understand everything that the product contains. Not everyone’s skin can withstand the added extras that often come with formulations that contain ‘sought after’ ingredients.
“After struggling with sensitive skin and eczema my whole life, I spent years researching the very best ingredients for moisturising and hydrating the skin with gentle ingredients and then added them into my skincare range. So here are my secret skincare ingredients – which will leave skin feeling cared for and loved, without the risk of a flare up.”
# 1 Prebiotics
Prebiotics have been associated with our gut and internal health for many years but they are now really gaining momentum as an essential skincare ingredient to help re-balance our skin microbiome, reducing dryness, itchiness, eczema, acne and even UV damage. In fact, according to trend forecasting company WGSN, searches for ‘microbiome skincare’ have increased by 1,050 percent in the last 12 months. The microbiome, or skin flora, is the first line of defence that our skin has so it makes a lot of sense to protect it.
Within this family is BioEcolia®, a pre-biotic which stimulates the development of the beneficial skin flora that your current regime could have thrown off balance. Used daily within a moisturiser it will help to protect and restore your skin.
Add prebiotics to your skincare regime with Calming Cream by The Beauty of Eczema. Featuring BioEcolia® and packed with natural butters, omega three and six and oat lipids, this daily moisturiser for face and body will pamper your skin from head to toe leaving it hydrated and protected.
# 2 Crystals
With unique powers that have been revered for centuries, crystals may not seem like the natural choice for a skincare ingredient but boy do they have some benefits! And with more and more people turning to holistic lifestyles, 2021 is set to be the year that science meets spirituality with supercharged and energised results.
Smithsonite and Rhodochrosite are particularly special and whether you are into crystals or not they have a beautiful meaning behind them which can only benefit you. Long understood as the stone for tranquillity, Smithsonite is used to help create serenity and calm. Rich in Zinc, it is thought to be a powerful stone, particularly important for calming and soothing in times of stress.
Beautifully pink in colour, Rhodochrosite is associated with the rose, a symbol of love. Used through history to help emotional healing, encourage self-love and compassion.
Bathe in the high vibe power of crystals with Salty Soother bath salts from The Beauty of Eczema™. The ultimate mind, body and soul booster, let your troubles melt away with this blend of mineral-rich Pink Himalayan blush, Dead Sea and Epsom salts, infused with soothing and restoring oils to moisturise and soothe the skin.
# 3 Good sugar
Let’s face it – sugar get bad press but what if it was, in fact, good for your skin? Good news.
Rhamnosoft®’ is a fermented sugar-based ingredient which protects and soothes. It is scientifically proven to boost skin comfort, with data to show that it stimulates pleasure molecules through a chemical reaction. You could say that it is the ultimate ingredient for happy skin!
For a daily dose of good sugar combined with soothing sweet almond and oat kernel oils, try Skin Warrior Wash by the Beauty of Eczema. Formulated for people with sensitive skin, this creamy and hydrating wash is rich in anti-oxidants a provides a daily gentle cleansing boost that leaves skin pampered and moisturised.
All products in the Beauty of Eczema range have been developed to provide high quality and gentle ingredients to hydrate and moisturise dry and sensitive skin. Created by natural skincare entrepreneur, Camille Knowles, who has suffered with chronic eczema her whole life, the range has been carefully researched and developed to combine the very best and hardest working natural ingredients.
For more information about the Beauty of Eczema visit https://shop.thebeautyofeczema.com/